[Seongsu-dong] Gentle Monster
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- 09.28.2025 22:30
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Lunch today: [Mushroom Shio Ramen], a limited-time menu item at Kinkaramen in Nonhyeon-dong.
The opening ceremony for the [Seoul Architecture Biennale] began at 6:30 PM, so I went to [Gentle Monster in Seongsu-dong] for the remaining time.
Exhibits installed near Gentle Monster.
Exhibit-related information
Security bots are stationed like security guards throughout the first floor.
There's a sleeping dachshund, as imposing as the building itself.
The first floor appears to be a perfume store,
and the concept for this space seems to be a dachshund.
Strangely enough, his body squirms like a real sleeping puppy.
His ears flutter occasionally, his nose flails as if he's breathing, and his eyebrows and ribs move.
The second floor is a glasses and sunglasses store.
These are the sunglasses worn by Tilda Swinton in the Gentle Monster promotional video.
The third floor sells tableware and hats.
Hat stand
Life-size dachshund artwork
If you take the elevator at the end of the 3rd floor, you can go to the cafe on the 5th floor.
outdoor relaxation area
Corner 50, taken while walking toward Seongsu Station.
This is the work of The System Lab, a leading architectural firm in Seongsu-dong.
[Seoul Architecture Biennale]
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