GD is the first Asian male Chanel muse and Korea's first global ambassador.
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- 06.15.2024 21:59
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I am writing this in preparation for fabrication.
- At the 2017 Mademoiselle Privé Chanel exhibition, GD is included in the photo exhibition lineup with the theme of the multinational <Chanel Muses>. Over there, GD is the only Korean with a single nationality.
In addition, she is the first male + Asian muse and global ambassador for Chanel, which only has a women's clothing line.
In Chanel's history of over 100 years, he is the first Asian male Chanel muse and K-pop's first global ambassador.
When the K-pop market was much smaller and there was no connection between the high-end fashion industry and Korea, it was amazing that she received many love calls from various luxury brands purely through her own abilities (to be explained later), and she was able to attract 'men' and 'Asian' people to women's clothing brands. 'I think it's even greater because of this.
(The model at that time, Suju, was also Chanel’s muse. I know Suju as a Korean-American dual citizen, muse = designer pick (Kahlagerfeld at the time)) (Refer to pics 1 and 2)
-There is a Vogue pictorial taken by Karl Lagerfeld himself, and in his own Vogue interview, which has nothing to do with GD, he says that among the musicians he is close to, G-Dragon is one of his favorite musicians, showing his androgynous but non-feminine charm and the border between boys and men. He said he liked the feeling of being in
-GD also participated in French Vanity Fair as a member of Karl Lagerfeld’s division.
https://tvreport.co.kr/star/article/527677/?amp=1
-GD carried out the Gabrielle Bag campaign in 2017 when he was the only Korean celebrity to be a global ambassador (filmed when he visited Macau with Woltu) (see 4 pictures) At the time, GD was plastered all over Chanel's official website, and GD ran a campaign with several models and celebrities. No, it was a standalone campaign.
To begin with, Chanel is a women's clothing brand, so campaigns involving men are bound to be rare. As far as I know, the only Chanel campaigns that are held for almost every collection are the Chanel campaigns run solely by men, such as G-Dragon, Pharrell Williams, and T/Mossy Chalamet. As far as I know, there are still very few male global ambassadors, especially in the fashion industry, and GD is still the only Asian man.
To give a rough example, it would be similar to saying that it would be rare for a female celebrity to promote a men-only suit brand.
https://theqoo.net/square/498158517
-House ambassador is not the same thing as muse. Actress A is also a house ambassador in the Chanel Gonggye Official (Chanel Playlist post). Also, if you look at other luxury brands, you often see them as house ambassadors and Korea ambassadors at the same time. If you mean the house as a muse, then that makes sense. No, and even if you surf the web, it is a completely baseless rumor.
-GD is Korea's first Chanel global ambassador, Chanel invested in YG and gave a discount to Hanaro because YG is GD's agency, and Louis Vuitton also invested KRW 100 billion in YG after seeing GD. GD paved the way for K-pop + high-end brands.
You can tell that GD pioneered it just by looking at interviews with stylists and fashion officials.
Please note that both links below are interviews.
https://x.com/thewjust/status/1781780311837155587
https://m.dcinside.com/board/bigbangvip/12075
Louis Vuitton, famous for not providing sponsorship, sponsored GD without any conditions.
-Even in 2022, Chanel was the first to be mentioned or photographed on the official account (followed by famous top models such as Vanessa Paradis)
https://zul.im/0NYZKu
If you look at the caption text
Karl Lagerfeld (Former Chanel Creative Director/2nd Chief Designer) Virginie Viard (Current Chanel Creative Director/3rd Chief Designer, often appears on GD Insider)
Karl Lagerfeld and Virginie Viard are both inspired by music, and G-Dragon is one of Chanel's favorite musicians. (Refer to 5 pictures)
-Attended many Chanel shows at Paris Fashion Week, including attending the Casino Concept Chanel Show as the main character (3rd photo),
And the show is largely divided into two haute couture and prêt-à-porter. The difference between the two is that haute couture is a collection that attempts artistic experiments that show the brand's new attempts and identity, while prêt-à-porter is a collection that focuses more on the trendy and commercial aspects of ready-to-wear. It's just a difference, there's no other difference.
-etc
Selected as the first Asian muse for Givenchy (previously, the muse of Givenchy was Audrey Hepburn; she moved from Givenchy muse to Chanel muse (the first Asian man) and Chanel global ambassador (the first Korean).
https://www.instiz.net/pt/3438401
https://m.pann.nate.com/talk/355184918
When Dior Homme designer Hedi Slimane came to Saint Laurent, he sent many love calls, including dressing G-Dragon first in the fashion show collection rather than foreign celebrities and dressing G-Dragon for the first time in a collection that was only shown at the show.
Thom Browne sponsored the collection, with love calls from Tom Ford, Chrome Hearts, Nike, MCM, Marc Jacobs, Dior, Louis Vuitton, Saint Laurent, etc.
I was asked directly by Lady Gaga's stylist and designer to become the first Korean singer to produce men's wear F/W music for Paris Fashion Week in France, etc...
Recently, Frédéric Mall
-The first global collaboration between Nike and a Korean artist. This is not a one-off, but the 4th collaboration, with the 5th scheduled for this year. (Previously, they received a collaboration offer from Adidas, but declined it and did it with Nike.) The Paranoise collaboration was sold out in 45 countries on the day it was released, showing such tremendous influence.
Kwondo, which was the 3rd and 4th collaboration, is a very rare case in which one artist was able to release a 'new silhouette' and 'new model'.
(Previously, there was a case where Fear of God's Jerry Lorenzo released a new silhouette, but it was not a collaboration with a famous artist like Khan to create a new silhouette. Releasing a new silhouette means that Nike is very interested in G-Dragon. You can see that it is expressing respect.)
+Kwondo is evaluated as another level of collaboration that has never existed before. Existing artist or brand because.
https://m.dcinside.com/board/bigbangvip/8587
- HYPEBEAST, the world's No. 1 fashion street magazine with over 60 million subscribers, selects the HYPEBEAST 100 people who shined this year every year, and GD was the first and only Korean celebrity to be named (GD is still the only Korean celebrity to be named), 7 G-Dragon and Pharrell are the musicians with the most names, followed by A/Isap Rocky, Ta/Iller the Creator, and Travis Scott.
https://zul.im/0ODakY
-In addition, there are many first and only titles such as the first Korean idol to appear on the cover of Italian Vogue, the first Korean celebrity to appear on the cover of HYPE BEAST, etc.
If you know more, please add it in the comments.
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